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Online shopping has evolved our lives. Its emergence transformed our activities by speeding them up. It wasn't unusual to witness hordes of customers lining up at these portals as Internet was and it is still is the happening thing. The prospect of time savings and money attracts most India's population to web portals. They are open at any hour and they sell almost everything under the sun. Starting from books, mobiles to cameras and flowers, online shopping electronics provides you the correct solution to your every shopping woes. In its childhood, online shopping eluded a huge slice of country's strength. But with the passage of time things started changing for the best. The improvement in living standards and the increased level of cyber familiarity, contributed equally towards the upward surge. People whose shopping activities revolved around brick walled shops were now getting more resilient for the concept of web shopping. The scourge of hackers kept many customers at tenterhooks. Few of them cringed with their bones at the very mention of charge cards. Denying a good rogue elements and their activity has to be complete hogwash. Disturbing instances of pilferage were indeed reported. But, the mayhem was soon replaced by order. These portals immediately sprung into action by enacting stringent security measures. The cases of hacking and stealing has dropped exponentially or let me rephrase they are reduced to some inconsequential dot. Shopping portals are popular amongst customers of all age groups. But, on this diverse market, every portal has to set its priorities by conducting a comprehensive market survey. The findings of which surveys allows portals to locate a special segment with the society that frequently indulge in web shopping. It's a commonly known proven fact that teenagers and youth constitute the group of avid buyers. Credibility and trust from the two important aspects of this enterprize model. It's about pulling the shoppers and retaining them quality service. The prosperity of a company depends on its functionality; it spikes when two hands are clasped together- hands with the seller and the buyer. These portals perform a fine job of wooing the customers with their timely delivery options. The portal heavyweights allocate pot plenty of monetary resources to push their PR and Advertising wagons. The technique of transaction involved with web shopping requires the usage of debit/bank cards. But, if you aren't comfortable with it, you could opt for money on delivery option.